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In today’s complex organisational environment, HR leaders are expected to do more than manage policies and rewards. They are increasingly responsible for aligning performance, strategy, and talent development across the entire organisation. For senior HR professionals, mastering frameworks such as KPIs (Key Performance Indicators) and OKRs (Objectives and Key Results) is no longer optional —

For Công Ty TNHH Phong Kiều, a manufacturing company in Vietnam, the KPI system became something far more important — a way to turn strategy into daily execution on the factory floor. Phong Kiều has more than 15 years of experience in industrial packaging and woven products, serving both local and international clients. While the

In a recent video testimonial, a company representative shared how implementing a KPI system with sandmerit did more than measure performance—it changed employee interaction, created transparency in rewards, and gave staff a clear direction for self-improvement. This real experience shows why choosing the right KPI partner matters as much as the system itself. Why the