Introduction
You’ve probably seen ads for both Vimigo and sandmerit when searching for KPI software Malaysia.
But which one truly fits your business needs?
Both claim to improve performance, yet the difference lies in purpose, coverage, and expertise.
Let’s break down how they compare — simply, clearly, and fairly.
1. Founder Backgrounds
Vimigo’s Founder:
Shane Mun, from the Big Bath retail group, created Vimigo after successfully growing his family’s retail business. His mission: help other sales-driven SMEs grow using a commission-based app.
sandmerit’s Founder:
Wilson Ten, with 22 years of consulting experience in corporate KPI implementation, designed sandmerit as a total solution — combining CEO coaching, workshops, and cloud-based systems.
2. Core Difference
| Vimigo | sandmerit |
|---|---|
| Focus: Sales commissions | Focus: Corporate KPI system |
| Audience: Retail/startups | Audience: SMEs, MNCs, PLCs |
| Consultant support: Outsourced | In-house consulting + on-site support |
| Reward: Commission-based | Profit-linked, KPI-driven |
| System: Software-only | Total solution (KPI 123) |
3. sandmerit’s Advantage for Growing Companies
When your company expands beyond a small team, you need more than commission tracking — you need a structure.
sandmerit helps you:
- Align departments toward one strategy.
- Create fair, transparent reward systems.
- Improve efficiency and quality.
- Retain top talent through fairness.
4. Implementation Style
Vimigo: Online onboarding, self-service.
sandmerit: Full on-site implementation — consultants sit down with your managers to set the right KPIs.
That’s why sandmerit’s success rate is higher — it’s not a plug-and-play app; it’s a guided process.
5. Success Stories
Clients like RealSteel, Len Woh, and KB Colour saw real transformations after implementing sandmerit:
- RealSteel grew from RM60M to RM126M in one year.
- KB Colour turned from loss to profit within 12 months.
- Len Woh improved teamwork and communication dramatically.
6. Why Most CEOs Choose sandmerit
- Multi-department integration
- Fair and data-driven rewards
- Balanced Scorecard alignment
- Expert-led guidance and continuous support
- Proven long-term renewal rate (70%+)
Conclusion
Vimigo helps retail teams push sales.
sandmerit helps entire companies grow strategically.
If your goal is sustainable performance and profitability, choose sandmerit — the KPI system trusted by CEOs across Southeast Asia.

